256 10 3935 http://escholar.buse.ac.zw/pep/files/original/dfc2f6b351d9806ef6c8e76df66a92bf.pdf a94837c32601209edc2a1ffe19527b10 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Strategic Marketing Management, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT501 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Management Strategic Marketing http://escholar.buse.ac.zw/pep/files/original/94843ea2a0a86d3d3ef72d696ccb0a93.pdf c8605c23e84fc4abea029d31cf7f78de Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Global Marketing, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT502 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Global Marketing http://escholar.buse.ac.zw/pep/files/original/f5b5e7169954eb1e7e555f07f6f69719.pdf 4b85d9bf965c5d0accd52ecf9ebbfe30 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Consumer Behaviour, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT503 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Consumer Behaviour http://escholar.buse.ac.zw/pep/files/original/defadb32a635c611943fe2da22f53547.pdf 59304be30628d34bacf76f2d756d7b6e Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Brand Marketing, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT504 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Brand Marketing http://escholar.buse.ac.zw/pep/files/original/6e7532b291af542054ef3f46feed212d.pdf 348f624d24c37f1f11a26939ce3cb9e1 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Marketing Analytics, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT505 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Marketing Analytics http://escholar.buse.ac.zw/pep/files/original/bbfd562ad17caca556de9b26c2c1a135.pdf 348f624d24c37f1f11a26939ce3cb9e1 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Marketing Analytics, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT505 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE Marketing Analytics http://escholar.buse.ac.zw/pep/files/original/0f7adbbfba785588a66073c263b216bc.pdf 7ad5b0446e4347c06c6fe59e77c27290 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource New Venture Creation, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT506 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE New Venture Creation http://escholar.buse.ac.zw/pep/files/original/d4abf56aa99ff2a88558373d4d6db2e3.pdf 7ad5b0446e4347c06c6fe59e77c27290 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource New Venture Creation, October 2023 Identifier An unambiguous reference to the resource within a given context MMKT506 Date A point or period of time associated with an event in the lifecycle of the resource October 2023 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE New Venture Creation http://escholar.buse.ac.zw/pep/files/original/86130718b41c031d03286a2b4625cd47.pdf ea7d662d024bc4fe7303b2ef7efd45f2 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource E-Marketing, March 2024 Identifier An unambiguous reference to the resource within a given context MKT513 Date A point or period of time associated with an event in the lifecycle of the resource March 2024 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE http://escholar.buse.ac.zw/pep/files/original/8f51bc7bc25ee3c9c60286b1e217dbb3.pdf 41fea360aa0d195f763e7d73d570f0d6 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Department of  Marketing Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Social Media Marketing ,March 2024 Identifier An unambiguous reference to the resource within a given context MMKt508 Date A point or period of time associated with an event in the lifecycle of the resource March 2024 Creator An entity primarily responsible for making the resource Department of Marketing Publisher An entity responsible for making the resource available BUSE