The Relationship Between Firm Graphics and Supply Chain Resilience of Retail Food Outlets During Covid 19 Era. A Case of Chicken Inn Zimbabwe
- Author
- Karondera, Shingirai
- Title
- The Relationship Between Firm Graphics and Supply Chain Resilience of Retail Food Outlets During Covid 19 Era. A Case of Chicken Inn Zimbabwe
- Abstract
- The study focused on finding if there is a relationship between firmographics and SCRES of Chicken Inn, a market leader in fast food restaurants industry in Zimbabwe under the Covid 19 pandemic. The Fast food industry has been facing supply chain disruptions due to Covid-19 pandemic. The analysis helps to understand the driving intensity of one driver over those of others as well as drivers with the highest driving power to achieve resilience. The causal research was used to test the relationship between variables. The sample size was 200 fast food restaurants. Questionnaires were distributed to different Chicken Inn outlets throughout the country and the managers of the purchasing and supply department were the respondents. Data collected was analysed using SPSS (26.0) in order to determine the relationship between the variables and the results were represented in form of tables. The results from the study depicted that there is a positive relationship between customer size and organizational status with supply chain resilience. The researcher recommend that Chicken inn should allow some adjustments in their operations as this will help them to increase the number of people who come to buy from their shop thus not only increasing the number of customers but also organisational performance and status.
- Date
- 2022
- Publisher
- BUSE
- Keywords
- supply chain
- Covid 19
- Supervisor
- NA
- Item sets
- Department of Economics
- Media
- Shingirai Karondera.pdf