Using Strategic Agility Principles To Stimulate Digital Innovation In Zimbabwe's Tertiary Sport
- Author
- Jonhasi Steward Tinashe
- Title
- Using Strategic Agility Principles To Stimulate Digital Innovation In Zimbabwe's Tertiary Sport
- Abstract
- The study's ultimate goal was to create a strategic agility principles-driven framework to foster digital innovation in Zimbabwe's tertiary sports. The concurrent mixed research design served as the framework for data collection, analysis, and interpretation in this study. This study, based on the pragmatic school of thought, allowed the researcher to triangulate multiple approaches. The qualitative strand was the primary data collection method, with semi-structured interviews serving as the tool, Questionnaires were used to triangulate interview data. The NVivo version 12 was used to organize qualitative data into themes, whereas SPSS version 21 was used for parametric testing and descriptive statistical analysis. According to the findings, Zimbabwe's tertiary industry suffered from a lack of digital innovation hence, fails to promote adaptability and nimbleness, as seen by a failure to adhere to worldwide best practices in the use of digital technology in Zimbabwean tertiary sports management and technical operations. Furthermore, most executive members lack a solid foundational understanding of digital innovation aimed at improving organizational management and athlete performance, indicating a gap in tertiary sports management engagement initiatives as evidenced by a failure to adhere to global best practices in the use of digital technology in the management and technical functions of Zimbabwean tertiary sport. In addition, most executive members lack a deep foundational grasp of digital innovation to boost organizational management and athlete performance, indicating a gap in tertiary sports management engagement initiatives. The study recommends: the establishment of training programs and workshops to improve digital literacy and awareness among stakeholders in the sports industry. Create a clear and comprehensive digital strategy, and supporting regulatory framework, that has a road map for integrating digital innovation across all management and technical departments. The proper allocation of financial and human resources is critical for the successful implementation of digital innovation initiatives. Tertiary sports organizations should actively participate in digital innovation efforts by providing guidance, allocating resources to support digital initiatives, and empowering employees to actively contribute to digital innovation. This creates an environment that encourages idea generation and strengthens the relationship between leadership and employees. Finally, the research claims that if all of the suggested recommendations are correctly followed, Zimbabwean tertiary sports organizations may incorporate digital innovation into their management and technical operations, hence contributing to performance improvement.
- Date
- March 2024
- Publisher
- BUSE
- Keywords
- Digital Innovation In Zimbabwe's Tertiary Sport
- Supervisor
- Dr L.T. Charumbira
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