The impact of outsourcing transport services on the competitiveness of fast-food industries. The case of Lobels bakeries in Bindura.
- Author
- Chinya, Jerald Tinashe
- Title
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The impact of outsourcing transport services on the competitiveness of fast-food industries. The case of Lobels bakeries in Bindura.
- Abstract
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The aim of this project was to unearth the impact of outsourcing transport services in a fast moving food industry in the bread sector in Zimbabwe. The study examined the circumstances surrounding the outsourcing of transportation, identifying and evaluate its impact in the bread sector within Lobels Bindura. The study was guided by four objectives to seek the impact of outsourcing transport services using exploratory research design. It evidently conveyed the contents of the findings using questionnaires to collect relevant data. The population size and sample size was 45 employees and 40 employees respectively. Data was analyzed and presented using tables, graphs and charts. Content analysis was chosen for this particular study because it helps on understand the big picture and the data is used to describe the phenomenon and what it implies. The research purpose was to bring to light the effects of engaging with third party transporters in the bread sector at different organizations. The study revealed that Companies in the bread sector are adopting the arrangement of sourcing third party transporters in order to facilitate the logistics of bread and other fast moving products, for example, Cairns foods, Lobels Bread and Bakers inn to mention a few. Some of the challenges include delays in bread delivery to the market, late payments to the transporters, negligence and communication barriers. The study recommends that the firms in the bread sector should venture into the outsourcing of third part transportation so that they can supplement their own fleet. The study concluded that firms in the bread sector cannot operate in a void; they need to find the right transporters to contract in order to facilitate logistics without hindering the company objectives, vision and mission.
- Date
- June 2023
- Publisher
- BUSE
- Keywords
- outsourcing, exploratory research design
- Supervisor
- Dr Magura
- Item sets
- Department of Economics